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Direct Online Sales
For tips to make your direct online sales parties better read the tips
below:
Make Your Online Party A Success
Online parties are quickly becoming the better alternative to the
traditional "In Home Party". Online parties can be more accommodating
for the company rep and the hostess for various reasons. There's no
driving to another persons home, getting the snacks ready, loading and
unloading all your products, cleaning your house and best of all no
dressing up!
So many times I've heard the questions, "How do I have and online
party?" "What do you do at an online party?" or the ever popular "What
kind of games do I play?" Hopefully this article will answer some of the
burning questions out there. The following are just a few ideas of
things that can happen. Things may have to be altered depending on where
the party is and rules that may be applied there. For example some
places may require you to have a hostess and some places don't require
this allowing the reps to do the parties themselves. So, please take in
all considerations and apply changes as needed.
First decide if you will be finding a hostess or doing the party
yourself. If you decide that you do want a hostess then let everyone you
know that you are now in business for yourself and what you do. Be sure
to let them now that you have parties online and are always looking for
hostesses. Friends and family are often your best start. Another idea is
to find a rep from another company and set up to exchange parties. You
agree to be a hostess for them and in return they hostess a party for
you. Some email groups and discussion forums allow you to request
hostesses. Please be sure to follow all rules and regulations for these
boards and don't spam. If all else fails and you can't find another
hostess, mystery hostess parties are always a great option. Mystery
hostess parties can put a unique twist on the entire party itself
piquing the interest of your guests. Basically, the idea behind this is
that there is no "official hostess" until the end of the party. Once the
party is over, take the names of all the guests and randomly pick one
guest to be the "Mystery Hostess" and they receive the hostess rewards.
What are hostess rewards? Hostess rewards are used to entice people to
be a hostess. First thing you should give them is a free gift. This is
just a small token of thanks for having the party to begin with. Always
be sure to announce at the party what the free gift and other rewards
are. This may help with getting other guests interested in becoming a
hostess at a later party. Other ideas for hostess rewards can include a
gift certificate, percentage of sales in free products and free products
for a certain amount of sales made. Gift certificates make excellent
rewards because the hostess can choose what they want.
Games are always important and bring a lot of fun to your online
parties. How many games to play generally depends on the amount of time
allotted for your party. I personally recommend two games. The games
played don't always have to be about your products or business. If you
do opt for a game that is just for fun and not for the business I
recommend that you play one that is and one that isn't. The ideas for
games can be endless and sometimes just needs a little imagination. It
is a little more difficult to play some of the traditional games online
but with a little thought put into it can be just as fun. I've
researched, attended other parties, and have asked for suggested games.
I've put together a list of games that can be used. Click here for a
list of online party games.
Next thing to think about would be invitations and announcing your
online party. There a few things that you want to make sure you include
on your invites. Make sure you have the business that you are having the
party for and a brief description of the products that you carry. You
may also consider listing the games, prizes, and specials if any. Make
sure you list the date, time and a clickable link to the party room.
Keeping in mind that guests may be coming from all over the country you
may consider making a list of the different time zones. This helps void
off any confusion right from the beginning. "Leaving the party open" for
maybe an additional day might be a good idea for those guests that
cannot make it to the party but, would like to "cash in" on party
specials. If you go for this option, make note in your invitations for
alternative ordering information. For example, you may want them to
email you their order. Invitations should be sent out a few days prior
to the party and maybe send out reminders an hour or so before the start
of the party. You can create invitations for free at Evite.com
Announcing your party should be done basically in the same procedure.
You can either announce your party in free or paid advertising.
Purchasing solo ads in ezines with your target guests in mind is an
excellent idea too. Some discussion forums and email groups allow you to
announce your party too. Once again keeping in mind the "rules and
regulations" to each of these groups. I've put together a list of yahoo
groups and online communities that allow you to post your online
parties. Click here for a list of places to announce your online party
for free. Some groups even have special days that you can advertise your
online parties. Check out your groups to see if these days are
available.
The following are some tips and ideas to help keep things flowing nicely
at the party. First you want to show up a little early. You want to make
sure you are there before the guests. Don't start the party right away.
Be sure to allow a little extra time for some guests that might be
running a little late and gives a little time for some general
chit-chat. Make sure you greet each guest as they arrive. Once you feel
confident that most of the guests have arrived, give a short description
about yourself, your business and thank everyone for coming. Next you
will want to announce your specials for the party and give them the URL
to your website. If you have any "special ordering info" you may want to
let guests know this. Give your guests a few moments to browse around
your site and ask any questions that they may have. After guests have
had sufficient amount of time to browse, let them know that you will be
playing a game shortly. You may want to tell them a little about the
game especially if it has to do with things found on your website. After
a few moments you will want to start the game, making sure that all the
guests are "still with you" and not looking over your site. After the
first game allow a few more moments for general chit chat and questions
about your site or products. Announce the next game and repeat the steps
above. Guests will probably be leaving at different times. Be sure to
thank each of them as they leave, hope they had a good time and ask them
if they'd like to be added to a guest list for future parties.
Hopefully this article will help you become more comfortable about
having an online party. No matter how much information you get from this
article or any other source online, it's still not as good as being
there yourself. The best way to learn about online parties is to attend
a few yourself. This will allow you to see the whole picture.
InternetBasedMoms.com is a great place to join an online party or host
one yourself. Visit them at http://www.internetbasedmoms.com/online-party-rooms.html
Additional free information concerning Online Parties:
My Mommy Biz ~ Making the Most of Your Online Party
Announcing Your Online Party By: Alice Seba from Internet Based Moms
Online Party Success By: Kara Kelso from Mom's Market
---------------------------
Anita DeFrank is a Work-At-Home mom, publisher and webmaster of Mommy's
Helper and WAHM State Directory. With the Mission to provide the best
resources for all that are working at home and to make the dream of
working at home a reality to those who wish to. Bringing together the
perfect balance between working and working at home.
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